Atlanta-based Overtime Elite has partnered with Meta Quest to make Quest 2 the professional basketball league’s official VR headset. As part of that partnership, Meta Quest will sponsor four OTE Dunk Shows, two of which will be broadcast in VR via Horizon Venues.
The first VR Dunk Show will air LIVE in 180° January 26 at 7:00 pm ET in Horizon Venues. Can’t make the show? Catch the “always on” replay in Horizon Venues or in Oculus TV. Thanks to VR, fans can sit courtside from the comfort of home and immerse themselves in the high-flying action.
OTE also plans to use VR to take fans behind-the-scenes and off the court, giving them a 360° view into the world of its athletes—from morning workouts and team breakfasts to life in academics and action on the court.
“Overtime Elite was created to give fans unprecedented access to the next generation of athletes, and our partnership with Meta Quest expands our ability to bring fans closer than ever before,” says Overtime and Overtime Elite Chief Content Officer Marc Kohn. “We couldn’t be more excited to see how Meta’s rapidly advancing technology continues to evolve, with OTE being the perfect laboratory for VR innovation.”
“As we work together with the sports industry to chart a path to the metaverse, it’s no surprise that Overtime Elite is helping lead the way,” adds Meta Director of Sports League and Media Partnerships Rob Shaw. “The league—and Overtime more broadly—are pioneers in using digital technology to drive fan engagement, so we’re excited to partner with them to bring their cutting-edge approach to VR.”
Tune in to the first VR Dunk Show January 26 at 7:00 pm ET in Horizon Venues, and stay tuned for more Overtime Elite action in the coming weeks.
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